Russian Banks Roll Out Digital Tools for First-Time Farmers

A new wave of agri-fintech platforms is helping novice farmers in Russia estimate startup costs and plan smart investments.

Russian banks are stepping in with digital tools to solve one of the toughest challenges faced by first-time farmers: calculating exactly how much money is needed to start an agricultural business. One such platform, launched by Rosselkhozbank, is called 'My Farming' (Svoe Fermerstvo).

The platform acts as a digital assistant, guiding users through detailed investment estimates and helping them avoid unnecessary early-stage expenses. It provides step-by-step breakdowns and offers advice based on a database of proven agricultural business models.

In addition, the platform is integrated with an online marketplace, so once users finish their budgeting process, they can immediately order the necessary products with just a few clicks. Designed to simplify the journey from business idea to operational farm, this assistant also acts as a trusted consultant on every step of the way.